About The Team
Gregory A. Cendana,
President & Co-Founder
Strategist, politico and dot connector Gregory Cendana is President and Co-Founder of Can’t Stop! Won’t Stop! Consulting. He was the first openly gay and youngest-ever Executive Director of the Asian Pacific American Labor Alliance and Institute for Asian Pacific American Leadership & Advancement. Gregory is also the immediate past Chair of the National Council of Asian Pacific Americans, co-founder of the diversity initiative Inclusv, and serves of the board of directors for United We Dream and 18 Million Rising. Gregory was President of the United States Student Association (USSA), where he played an integral role in the passage of the Student Aid & Fiscal Responsibility Act and Healthcare & Education Reconciliation Act.
Gregory is also a graduate of the Rockwood Leadership Institute, the Management Center's Managing to Change the World, the Midwest Academy’s Organizing for Social Change, Training for Change’s Training of Trainers and Wellstone Action's Political Training Program. Washington D.C. Mayor Muriel Bowser also appointed him to serve on the Commission on Asian and Pacific Islander Affairs after he served a two year term on the Gay, Lesbian, Bisexual & Transgender Advisory Committee under the leadership of Mayor Vince Gray. Gregory has been named one of Washington DC's most influential 40-and-under young leaders, one of the 30 Most Influential Asian Americans Under 30, 40 Influential Asian Americans in Washington, DC’s Inaugural Power 30 Under 30™ Award Recipients & the "Future of DC Politics". In his spare time, Gregory enjoys singing karaoke, choreographing dances and trying new recipes with his partner.
Jessica was born in Guam and raised In California. She has spent the last 10 years working in the Labor and Nonprofit sectors in various administrative and operations roles. Most recently she led a statewide administrative team that organized logistics for 6 strikes with 17 simultaneous picket lines, budgets as large as $1 million, and crowds as big as 53,000. As the CSWS Consulting team grows, she is excited to join as the Operations Manager. In her free time you can find her tending to her plants or going for runs.
Carmen D. Berkley,
Co-Founder & Board Member
Carmen currently serves as the Managing Director for Planned Parenthood Action Fund, and co-Founder of Can’t Stop! Won’t Stop! Consulting. Carmen's 10+ years of experience in training and advancing diverse communities has allowed her to serve as the President of the United States Student Association, Field Director at NAACP and Choice USA, Digital Strategist at AFSCME, Executive Director at the Generational Alliance, and most recently Director of Civil, Human and Women's Rights at the AFL-CIO, where she lead a two year effort to develop a racial justice and criminal justice platform for the labor movement, and led a large scale effort to build the electoral capacity of people of color and women.
Recently named Essence Magazines Woke 100, and Washington Life Magazine's Top 40 Under 40 for over 9 years, Carmen has been recognized for her work by many of her peers in the movement for her activism. A communicator by trade, Carmen is the co-host of Sophie’s Parlor on WPFW FM, and has been seen as a political commentator on MTV and TVOne, and she is frequently quoted and writes for magazines and blogs such as Washington Post, the New York Times, Huffington Post and Amsterdam News. In her spare time, she serves as an electoral, issue campaign and gender/race equity consultant and serves as an adjunct trainer for the Midwest Academy and Wellstone Action. She is on the Board of Directors for Congressional Black Caucus Institute, Advocates for Youth and the League of Young Voters. She resides in Maryland, and is married to a brilliant musician.
Scott Lu is the Creative Director of Mia Riley Designs and Founder of Second Space. He joined the Board for Can’t Stop Won’t Stop Consulting in 2020. He brings over 15 years of experience of working across industries providing experience in fundraising, marketing and sales, and management and development.
He began his professional career in Non Profit focusing on youth and student organizing giving him first hand experience with program development and relationship management. He eventually moved on to the private sector by creating Mia Riley Designs and Second Space which gave him first hand opportunities in small business development and financial management.
Carmen Perez is the President and CEO of The Gathering for Justice.She has dedicated her 20-year career to advocating for many of today's important civil rights issues, including mass incarceration, gender equity, violence prevention, racial healing and community policing. She began as a probation officer in Santa Cruz, CA, where she ran contemporaneous programming inside nearby prisons, with a violence prevention and community development organization, Barrios Unidos, where she is now a board member. Carmen founded Justice League NYC in 2014 and subsequently led several mass mobilizations which paralyzed New York City after the non-indictment of the officer who killed Eric Garner in December 2015.
As National Co-Chair of the 2017 Women’s March on Washington, she brought on over 500 partners and facilitated a joint process to produce the statement of purpose known as the Unity Principles with 32 other women of diverse backgrounds. She is a leading expert on criminal justice reform and police accountability policy, testifying at President Obama’s 21st Century Task Force on Policing in 2015, and being sought after by elected officials who are serious about passing drastic reforms.